BOULDER, Colo., May twelev, 2014 /Emag. co. uk/ – New Hope Natural Media today announced about that its online data and observation solution, NEXT Trend, has collected two gold awards in the Hermes iPhone 5 Creative Awards Competition. The NEXT Phenomenon website (www.nexttrend.com) and its companion online were recognized for excellence during the "Website Overall/Business to Business" but also "Website Element/Video for the Web" groupings. The Hermes Creative Awards, provided, produced and judged by the Group of Marketing and Communication Professionals, claims to be an international competition for creative experts involved in the concept, writing and type of traditional programs, and emerging technique.
Photo – "We are excited to receive recognition in the Hermes iPhone cover Prizes for our website and video, " said Bill Tuohig, Vice President but also Product Leader, New Hope Environmentally sound Media's NEXT Trend. "These prizes are a tribute to the hard work nonetheless team and are in recognition nonetheless innovative approach to bringing new detail and insights solutions to the nature's products industry. "
NEXT Phenomenon provides proprietary pre-shelf product detail for the natural and healthy living offer, future trend predictions and skills, a predictive consumer segmentation, distinctive research and extensive industry talent that helps enterprise level companies straight away recognize and act on emerging, high-growth market opportunities.
NEXT Trend supports consumer food and beverage companies, firms, suppliers and investment firms buy key market drivers; predict generally pre-shelf products and ingredients are positioned for widespread adoption; develop meant, localized go-to-market strategies, and lower risk and accelerate speed showcase with a fast, affordable, early health supplement concept filter.
NEXT Trend's specific pre-shelf data includes 30+ excellent trends, 50, 000+ products, 5, 500+ ingredients and attributes, but also 1, 000+ product categories.
Additional Hope Natural Media's Predictive Records Segmentation is also overlaid within AND THEN Trend to help brands and firms identify and target consumers that most likely to be early adopters of nature's products and corresponding high success plausible regions in the United States. Five key client segments differentiated by early colonization, lifestyles, behaviors and beliefs as part of your health and wellness were created from the research, defining traditional market segmentation. The segmentation allows companies to effectively ideal interested, passionate consumers and provides these concepts and marketing strategies to target product innovation.
In addition , NEXT Phenomenon provides a dynamic Product Concept Important within the Predictive Consumer Segmentation, that lets product innovators to test new product recommended to early in the new product development interlude. This early, fast product narrow down allows innovators to focus on high plausible product concepts, which saves time, money and other resources and decreases new product development cycle events. A wide variety of blue chip consumer tied goods companies – TwinLab, MetaBrand, Lundberg Family Farms, General Generators Small Planet Foods, Clorox, Kellogg's Kashi, Quinoa Corporation, and PepsiCO – are among those using the net data and insight solution to the most notable a competitive edge when prompting natural products to market.
Last month, AND THEN Trend won a 2014 World wide web advertising Competition Award in the "Outstanding Own site – Consumer Goods Industry" collection.
To learn more or see NEXT Phenomenon in action, visit www.nexttrend.com.
About Additional Hope Natural MediaNew Hope Environmentally sound Media, a division of Penton, is recognized as a prime media resource and information provider for those who are natural, organic and healthy services industry, with print, in-person/event, but also e-business products and services.
CONTACT: Heather SmithNew Hope Natural MediaPhone: (303) 998 9232Email: hsmith@newhope. com